Inspiration comes in many forms. But when you’re inspired to start a business, and you have real entrepreneurial drive, there’s nothing more fulfilling than developing an entrepreneurial vision for your idea. Entrepreneurial vision is defined the same way as prophetic vision. It’s the act of anticipating that which may come to be. So let’s look at how to develop that!
Groundwork
Prior to developing your entrepreneurial vision, define your core values and core purpose. These are the things that should never change, regardless of how many times you must reinvent yourself in the future. Then, be sure to ingrain these values and core purpose into everyone involved with your entrepreneurial vision.
Teach your core values
Employee training should start with learning your core values and purpose. The longest lasting companies of all time share this attribute – unchanging core values and purpose. So be sure to define and promote these, first.
Document your entrepreneurial vision
Now detail your entrepreneurial vision for the future. Create two categories for this: Long-term and short-term.
Long-term vision
Your long-term vision should reveal the broad path you wish your company to follow for the next 30 years. This is not a strategic vision, but an idea you wish to accomplish, long-term.
Short-term vision
Short-term vision will show a more narrow five to ten year path. Strategy will play a large role in the success of your short-term entrepreneurial vision. Treat this like a game where strategy is king. When cunning strategy meets clear entrepreneurial vision, success is almost always the end result!
Example
Here is a quote from Henry Ford, when he first communicated the idea of democratizing the automobile: “I will build a motor car for the great multitude… It will be so low in price that no man making a good salary will be unable to own one and enjoy with his family the blessing of hours of pleasure in God’s great open spaces… When I’m through, everybody will be able to afford one, and everyone will have one. The horse will have disappeared from our highways, the automobile will be taken for granted…[and we will] give a large number of men employment at good wages.”
Wow! What did you think of that entrepreneurial vision? Quite insightful, right? And how prophetic!
Put your big ideas into your long-term vision and document them. Then document your short-term vision and detail your plan for success – the strategy.
Thank you for reading:
Entrepreneurial Vision – Short & Long Term
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